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George has been named a regional semi-finalist for the prestigious Western Cape title in kykNET’s Kwêla Town of the Year competition. This exciting announcement follows an enthusiastic response from voters in the initial round, as revealed on Kwêla’s broadcast tonight at 7 pm. George Tourism is elated by this achievement and urges everyone to continue their support by casting their votes once again in this pivotal second round. Despite being technically classified as a city, George qualifies for the Town of the Year competition due to its population of less than 500,000 residents.

Joan Shaw, Tourism Manager for George encouraged everyone to join her in voting for George. “As George residents, we tend to take the privilege of living in George for granted, but let’s count our blessings.  We are situated in the ‘sweet spot’ of the world-famous Garden Route, with access to all its wonders, with pristine roads and an airport on our doorstep.  Surrounded by mountains, rivers, oceans, and lakes, in forests and farmlands that provide an array of produce from milk to beer, with fruit, vegetables, and an abundance of rain. Our town is well-governed and clean, the air is crisply clean and even has a public transport service!  We have world-class shops, schools, golf courses and more offering high employment numbers and a thriving economy.  Please join me in voting for George today,” she said.

The stakes are high, with the winning town set to receive a remarkable R1 million advertising contract on kykNET, providing an invaluable opportunity to promote George as a premier tourist destination both domestically and in Namibia.
Every SMS vote counts, contributing to the collective effort to showcase George’s charm and appeal to a wider audience.

SMS lines will be open for voting from April 14 to April 19. To nominate George, simply SMS ‘George’ to 33157. Each SMS costs R1.50, and individuals are encouraged to vote multiple times, up to a maximum of 30 votes per number.

The final showdown will occur between 14 – 19 July,  with the ultimate winner being announced on 28 July during a special broadcast on Kwêla. The victorious town will not only claim the coveted title of Town of the Year but also secure a lucrative R1 million advertising contract with kykNET. Additionally, Lottoland will generously contribute a cash prize of R1 million to further invest in the town’s development.

To further enhance George’s chances of success we ask all of our schools, colleges, universities, and businesses to rally behind the cause and mobilize your communities to vote between 14 – 19 April. For those interested in playing a more active role in the campaign, businesses can reach out to George Municipality’s Tourism Manager, Joan Shaw, at for additional information.

Witness the allure of George in this captivating video showcasing the town’s finest offerings:

Let’s unite in support of George’s bid to become South Africa’s favourite town and secure its place as the Regional Winner en route to the final round in July!

#GeorgeTownoftheYear2024 #GeorgeDorpvandieJaar2024